'In Your Face;' David Perrett Explains How 'Beauty is in the Eye of the Beholder'

Ever wonder why you are attracted to certain individuals? Why do we take our perception of how someone's face looks when looking at if they are attractive or not?

"In Your Face: The New Science of Human Attraction" by David Perrett explains why.

The book is described:

"In our daily lives, in our memories and fantasies, our mental worlds overflow with faces. But why do we have faces at all, and brains that are good at reading them? And why are we attracted to some faces more than others? 'In Your Face' is an engaging and authoritative tour of the science of facial beauty and face perception.

"David Perrett, the preeminent scholar in the field, reveals and interprets the most remarkable findings and in the process demolishes many popular myths, setting the record straight on what neuroscience and evolutionary psychology are teaching us about beauty. The record is more surprising and often more unsettling than you might think."

Published by Macmillan in 2010, this book is relevant today as more and more pressure is put on how we look, especially for celebrities in the media. Along with facial beauty, we also take into consideration how the body looks, what is "perfect" and what is not.

According to Metro newspaper, Perrett said, "In the book I mentioned health, symmetry, sex typicality, and youth. But I do spend most chapters showing how despite these universals, beauty is still very much in the eye of the beholder because of our unique upbringing, our unique friends, our unique experiences in love and so on. And each of these builds in our minds a unique sense of what's attractive in faces."

Perrett's book explains why we're attracted to individuals who resemble our parents and pinpoints the traits that make or break beauty.

"I think people's future behavior is being shaped by their face," Perrett explains. "I'm a great believer in the feedback between the face and how the world treats us and therefore, the creation of our own personality."

The book has received praise:

"Let's face it. David Perrett has written a truly compelling book. Chock full of science, but reader-friendly and entertaining. Now I have a new perspective on my own crooked smile and have learned many other fascinating things related to faces. Highly recommended." - Professor Joseph LeDoux, author of The Emotional Brain and Synaptic Self.

Metro newspaper gave an example of actress Angelina Jolie. The gaze from her eyes is intriguing and complex. Her eyebrows have the perfect arch. Her lips make her exceptionally beautiful because her face is "naturally better than average." Her high cheekbones make her face strikingly feminine.

Maybe one should pick up this book to see what feature from his/her face makes her/him attractive.

The 272-page book sells on Amazon for $26.00.

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